https://www.selleckchem.com/products/wnk-in-11.html Discoveries about social learning and culture in non-human animals have burgeoned this century, yet despite aspiring to offer a unified account of culture, the target article neglects these discoveries almost totally. I offer an overview of principal findings in this field including phylogenetic reach, intraspecies pervasiveness, stability, fidelity, and attentional funnelling in social learning. Can the authors' approach accommodate these?The target article does not address the neural mediation of complex social behavior. I review evidence that such mediation may be compatible with proposed Bayesian information-processing principles. Notably, however, such mediation occurs subcortically as well as cortically, concerns reward uncertainty and information uncertainty, and impacts culture via group-level payoff structures that define individualism and collectivism.Emerging cybertechnologies, such as social digibots, bend epistemological conventions of life and culture already complicated by human and animal relationships. Virtually-augmented niches of machines and organic life promise new free-energy-governed selection of intelligent digital life. These provocative eco-evolutionary contexts demand a theory of (natural and artificial) minds to characterize and validate the immersive social phenomena universally-shaping cultural affordances.We consider the ways humans engage in social epistemic actions, to guide each other's attention, prediction, and learning processes towards salient information, at the timescale of online social interaction and joint action. This parallels the active guidance of other's attention, prediction, and learning processes at the longer timescale of niche construction and cultural practices, as discussed in the target article.The target article "Thinking Through Other Minds" (TTOM) offered an account of the distinctively human capacity to acquire cultural knowledge, norms, and practices. To