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https://web.facebook.com/photo/?fbid=2154670941241464&set=a.2154660817909143 https://web.facebook.com/photo/?fbid=2154661101242448&set=a.2154660817909143 Facebook is one of the most popular web sites on the Internet, due to its ability to connect family and friends in an easily accessible manner. You need to use it to market to those millions of users. Keep reading for helpful tips on using this venue successfully. Any online content that you publish should link to your Facebook page. Even your blog should link to your Facebook page. Also, use your Twitter page to link up to Facebook. You need a good fan base when you are using Facebook as a marketing strategy. should have 5,000 fans or more before you really start investing in marketing. Large numbers of fans will cause the rate of conversation to skyrocket. Choose updates wisely. People will lose interest right away if you are not posting any valuable content. Make sure your updates are fun or helpful. Take advantage of Facebook Insights as a way to discover which updates are truly useful in order to give followers what they like most. Offer something exclusive if someone "Likes" your page. New likes have the opportunity to draw a lot of attention to your page. Think about giving folks something unique and free if they give your page a "like." You could give it out to everyone or just have one winner. If you are offering them something that they want, they probably won't think twice about the quick click of a button. Do not talk about things that you cannot connect with your brand. While personal updates or thoughts on events might seem important to you, you have to remember that it might not interest your subscribers. Stick to your personal profile for these sorts of discussions. Ask your fans for their input. This will encourage dialogue between customers. When they have input, they'll feel special. If you blog, ask fans what they want to hear about. Look for opportunities in leadership. Facebook offers you many

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